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<title><![CDATA[Martin Lindstrom - Articles - RealClearPolitics]]></title><link>http://www.RealClearPolicy.com/authors/rss/archive/23476.xml</link><description><![CDATA[Martin Lindstrom]]></description><category domain="23476">Author</category><item>
							<title><![CDATA[How LEGO Engineered a Remarkable Turnaround]]></title>
							<link>https://www.linkedin.com/pulse/lego-engineered-remarkable-turnaround-its-business-howd-lindstrom</link>
							<guid><![CDATA[https://www.linkedin.com/pulse/lego-engineered-remarkable-turnaround-its-business-howd-lindstrom]]></guid>							
							<pubDate>Mon, 07 Mar 2016 00:00:00 -0600</pubDate>
							<author>Martin Lindstrom</author>
							<description><![CDATA[This week the Danish toymaker LEGO posted a 25% jump in revenues and a 31% rise in net profits for 2015, a far cry from 2003 when the company was in deep trouble, having lost 30 percent of its turnover over the past year. In 2004, another 10 percent vanished. As J&#195;&#184;rgen Vig Knudstorp,...]]></description>
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							<title><![CDATA[You Love Your iPhone. Literally]]></title>
							<link>http://www.nytimes.com/2011/10/01/opinion/you-love-your-iphone-literally.html</link>
							<guid><![CDATA[http://www.nytimes.com/2011/10/01/opinion/you-love-your-iphone-literally.html]]></guid>							
							<pubDate>Sat, 01 Oct 2011 00:00:00 -0500</pubDate>
							<author>Martin Lindstrom</author>
							<description><![CDATA[WITH Apple widely expected to release its iPhone 5 on Tuesday, Apple addicts across the world are getting ready for their latest fix.But should we really characterize the intense consumer devotion to the iPhone as an addiction? A recent experiment that I carried out using neuroimaging...]]></description>
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